A Brand New Logo for a New Beginning
In 2020, Hardware Concepts move to a brand new building in Pacific Grove after 20 years. A brand whose mission is to create easy access and an enjoyable experience of shopping for door hardware. The original logo was the name set in Times NewRoman. The new logo was set in Bodoni that gestures to our on focus high-end products, commands the audiences’ attention to the door handle in the H, creating the ideal foundation for this brand to grow.