Dr. Angela Keen
The goal was to design a digital space that feels more like a modern gallery than a medical site…clean, intuitive, and human. By using restrained typography, minimal color, and purposeful imagery, we created a design that builds trust, highlights her artistry, and lets her work speak for itself.
A Gallery for Possibility
Dr. Angela Keen’s website was built around a simple philosophy: the design should never compete with her work, but instead frame it like a modern gallery. Clean typography, restrained color, and purposeful imagery created an effortless flow that builds trust from the first click.
What set this project apart was how we brought her personality and results to life. We incorporated videos captured on her phone and in her daily practice, giving visitors the chance to truly get to know the doctor behind the scalpel. We also developed before-and-after overlays that align perfectly, allowing patients to slide between images for an honest, detailed look at her outcomes. This level of precision has since been imitated across the industry, but never replicated with the care and detail she invested.
The result is a website that feels human, builds confidence, and shows exactly what’s possible.