Logo Design

Brief

Martin Jefferson and Sons needed an incredible logo to tell their famliy story. They chose Casella Creative. The company has been family-owned and run for over 150 years, stretching back some five generations. We designed a logo that encapsulated their history, their deep Central Coast roots, their modern technology, and their dominant market position. In addition to being eye-catching, the logo is extremely functional, enabling the firm to brand their equipment, ranging from irrigation pipes to tractors.

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