Brand Standards Manual

Brief

Firms that operate out of many offices, in differing market segments, often have trouble operating cohesively. Arrowhead approached us to develop a new corporate branding schema. We spent a great deal of time meeting with individual stakeholders and developed a new Corporate identity. The plan was comprised of several different components, including a unique icon system, a 24 page identity manual, a series of complementary brochures and advertisements that ran in trade publications. The company was very happy with the positive feedback they received from our efforts. The Casella team was able to create a strong, singular corporate identity, while allowing divisions to retain their individualism.

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HAFPD

logo design

martin Jefferson & sons

logo design

Concentric Energies

branding