Archive for the Pebble Beach category
4th issue of Love Loudly
by Chuck on June 13th, 2008
The forth issue of Love Loudly is released by Dorothy’s Place. The ground breaking quarterly newsletter designed by Casella Creative. The unique feature of the newsletter is it doubles as a poster to extend the shelf life. Part of our design process is a create collateral that goes beyond the original means. From it’s release, donations are up considerably. As a part of Casella Creative’s commitment to social justice the newsletter is apart of our Pro-Bono initiative. You may request a copy at DorothysPlace.org or contact Casella Creative direct.
David Ligare: new website and gallery
by Chuck on June 12th, 2008
Casella Creative just completed the Neo-Classic painter, David Ligare’s website. As the artist has evolved so has his presence on the web. His previous website was dated and filled with information that took away from his paintings. The idea was to display his large full color paintings coupled with clean typography. The purpose of the website is to function like a container and display the essence of his work.
The client’s feedback was “The new format is EXACTLY right to me!!! Great job. Simple is not necessarily easy.”
So have a look at David’s work at www.davidligare.com
New logo and website design for Panacea
by Chuck on January 30th, 2008
Carmel, CA | Panacea, Carmel’s leading concierge service has just launched a new brand and website designed by Casella Creative. Panacea exists to unite the discerning estate owners and vacationers with such first class services. Panacea, simply put, is luxury simplified. The new logo represents the trust and accountability of a personal signature. The website foreshadows the experience of hiring Panacea.
Robertson Insurance Agency hires Casella Creative to Rebrand
by Chuck on January 24th, 2008
Salinas, CA | Robertson Insurance Agency of Salinas hires Casella Creative to design a full identity system. RIA has been a leader in customer service in both personal and commercial lines. They have two offices in California one in Salinas and the other in Selma. Robertson Insurance Agency is known for exceptional customer service.
The concept behind logo was to use a metaphor of a shield for protection. The rectangle and house represent the merging of commercial and personal lines. The color orange/gold and black represent the gold standard of quality service.
New Album cover artwork for Zach Ashton
by Chuck on January 22nd, 2008
Los Angeles. CA | Zach Ashton hires Casella Creative of Salinas to design his latest album cover for “Just Like Beautiful.” The cover still-life was shot in the rolling hills of Corral De Tierra, CA. All photography and design was done inhouse. To hear Zach’s music visit www.zachashton.com 
POP-UP CARD design for non-profit
by Chuck on January 22nd, 2008
Salinas, CA | Casella Creative designs a 3D pop-up holiday card for Dorothy’s Place. We have designed a pop up card before,but due to a limited budget and lack off color it wasn’t as effective as planned. With a generous grant from Sappi Paper we were able to pull out all the stops. Printed on thick 120 paper and four colors,the card gives donors something tangible for their donations. To request one go www.dorothysplace.org
New Monterey County Scenic Photo Site
by Chuck on December 15th, 2007
Montery, CA | Casella Creative of Salinas, CA. just posted a new web site dedicated to the beautiful landscapes of Monterey County. The site supports there new promotional calendar for 2008. 
http://www.adayinmontereyco.com/
The Peter Maurin Work Co-operative gets a new logo designed by Casella Creative in Salinas, CA
by Chuck on December 4th, 2007
Salinas, CA | Part of Casella Creative‘s social responsibility they designed a new logo for the product catalog which will be out by the first of the year. The goal of the Work Co-operative is to create sustainable work and revenue opportunities for guests of Dorothy’s Place who are ready for a “next step” after volunteering. Our emphasis is building self-esteem and confidence among our members and creating a work environment without overwhelming stress.
New Website for O Salon
by Chuck on November 24th, 2007
Carmal, CA | Casella Creative designs and implements the first web site for O Salon of Carmel, CA. The O Salon experience is shaped by a devotion to personal attention, stylists dedicated to a positive environment, and the exclusive use of Kérastase luxury products. It was Casella Creatives job to foreshadow that experience on the web.
Checkout the new site by clicking the link below.
OSaloncarmel.com
New Monterey County Photos
by Chuck on November 24th, 2007
Monterey County, CA |New landscape section add to ChuckCasella.com. that includes new HDR photos on the Salinas Valley and Monterey. I am currently working a new HDR stock photography site dedicated to the Monterey County.
Checkout the new photos by clicking the link below.